The Wallach RevolutionThe Citizens Committee for Better Medicine is proud to present “The Wallach Revolution – (An Unauthorized Biography of a Medical Genius)”. The book is now available and chronicles the challenges, successes, and unique perspective of Dr. Joel D Wallach, a true pioneer in the field of science-based, clinically verified medical nutrition. (No portion of the content on this site may be exhibited, used or reproduced by any means without express written permission of the publisher.) Click HERE to get your copy of this brand new book!
Chapter 4 Page 5
Treating People Like Pachyderms
The marketing approach he chose in 1997 when he founded American Longevity (now, Youngevity), multi-level marketing, is ideally suited to achieve a very important secondary benefit. It is no coincidence that poverty and riches each carry with them grave threats to health. The poor, of course, have difficulty accessing adequate nutrition because cost is an obstacle. By contrast, the rich have difficulty changing their lifestyles because they can afford to maintain their bad habits. Wallach speaks to both. For those who are not financially independent, his multi-level marketing system offers them a genuine chance to become financially independent through distributing the very products that are best for their health and by becoming proponents of Wallach’s message of how best to live better longer. For those who are already financially independent, his message offers the chance to integrate, simply, key nutrients into their daily routines that can have profoundly beneficial health effects.
When whole companies adopt Wallach’s nutritional program, employees can experience health benefits that make them less dependent on insurance and less costly in missed work hours to employers. Savvy employers comprehend this advantage and find ways of bringing the formulas to their employees as an added benefit.
Wallach is intent on treating all people the same way he did pachyderms, but we should remember that Wallach treated elephants, rhinos, and hippos very well indeed, saving them from extinction with carefully tailored nutritional interventions. Likewise, the promise of his recommendations for humans is that adherence to his advice will bring about longer, healthier lives.